Sparkling Ice Spiked
Packaging & Brand Identity
Packaging & Brand Identity
Art Direction and Design for the Sparkling Ice Spiked packaging including its core product line, line extensions and seasonal offerings. Crafted the brand identity of this line extension to relate back to Sparkling Ice consumers, but with its own brand expression to draw in a new consumer group.
— Art Direction
— Brand Identity & Design
— Logo, Typography & Color
— Packaging
— Brand Identity & Design
— Logo, Typography & Color
— Packaging
Team:
— Packaging Designers: Anna Takayoshi, Kim Berkley
— Production Designers: Meagan Kenreck & Rebekah Jayne
— Photography Property of Sparkling Ice
— Packaging Designers: Anna Takayoshi, Kim Berkley
— Production Designers: Meagan Kenreck & Rebekah Jayne
— Photography Property of Sparkling Ice